Yeah, at first I was a little peeved. It did seem like a slap in the face of the flagship program's fans. But knowing that TCU has the most games on the 'other' networks is fine now that I think about it becuase they haven't ever been able to access the Mtn. And while they would now with DirecTV, they still need to draw as much interest in that market as possible. Most cable providers in Texas at least offer the option of CBS College Sports TV and Versus. In order to really improve, the MWC needs to really start harvesting some Texas recruits.
While it might seem like they are trying to 'make BYU carry the load' or BYU's fans anyway, I think we've all accepted that responsibility before just by being the 'big fish' in the small pond. We know the Wyomings and the Colorado States aren't going to draw huge interest so we've basically got to do it ourselves. We've always carried our league no matter which league we've been in. If BYU fans switching to DirecTV in droves in order to access the Mtn will get better distribution to other providers on better packages than I'll accept that responsibility so that my Cougs can start to get more recognition, land better recruits, and play against better competition.